华东师范大学学报(教育科学版) ›› 2016, Vol. 34 ›› Issue (3): 52-60.doi: 10.16382/j.cnki.1000-5560.2016.03.007

• 调查报告 • 上一篇    下一篇

新生代海归创业难的归因与对策

钟云华   

  1. 长沙学院经济与管理系, 长沙 410003
  • 出版日期:2016-08-20 发布日期:2016-07-26
  • 通讯作者: 钟云华
  • 作者简介:钟云华
  • 基金资助:

    国家社会科学基金青年课题(教育学)“社会资本视域下贫困大学生就业质量提升研究”(CIA140191)

Attribution Analysis of Entrepreneurial Bugs of the NewGeneration Overseas Returnees and Strategies

ZHONG Yunhua   

  1. Department of Economic and Management, Changsha University, Changsha 410003, China
  • Online:2016-08-20 Published:2016-07-26
  • Contact: ZHONG Yunhua
  • About author:ZHONG Yunhua

摘要:

在“归国留学人员低龄化”与“大众创新、万众创业”的双重背景中,通过对湖南省1200名新生代海归的问卷调查,采取描述性统计与回归分析相结合的方法,对新生代海归创业难的主要原困及解决之策进行了分析。描述性统计分析发现,新生代海归创业者多,就业者少,但创业者中超过78%的人创业过程面临较大困难;回归分析则发现,性别与专业等个体特质、创业准备不足、创业资源匮乏尤其是社会资本缺少、留创政策不完善且缺乏普惠性是新生代海归创业“落地难”、“发芽难”、“扎根难”与“结果难”的主要原因。为了充分促进新生代海归顺利创业,我国应建立新生代海归人才引进使用的“旋转门”制度,创建新生代海归创业优惠政策,加强新生代海归创业载体建设与融资力度。

关键词: 新生代海归, 创业, 创业资源, 留创政策

Abstract:

With China’s rapid economic and social development and the increasing internationalization of higher education, the number of students studying abroad and returning after graduation keeps growing. In recent years, most of the returned students were born in the 1980s or 90s, who obtained a bachelor degree or master degree at public expense or their own expense, i.e. socalled ‘overseas returnees of the new generation’. They are not only internationalminded, but also skilled at the international advanced technology and business management, belonging to a typical ‘intelligence intensive group’. However, under the wave of massive entrepreneurship and innovation, they are having difficulties starting their business. This paper first presents a new analysis framework, in which entrepreneurial process is divides into four stages: seeding (preentrepreneurship), budding (early entrepreneurship), rooting (midentrepreneurship) and fruiting (mature entrepreneurship). Then, adopting descriptive statistics and regression analysis based on the questionnaire survey of 1200 new generation overseas returnees in Hunan, it conducts an attribution analysis of the difficulties facing the overseas returnees of the new generation from four aspects including individual traits, entrepreneurial resources, entrepreneurial preparation and retention policy environment. The descriptive statistics shows that, in the 1200 new generation overseas returnees, 320 (26.5%)chose to be employed,528(44.1%) chose to start a business, and 280(23.5%)have employment and entrepreneurial experience. In short, there are more entrepreneurs than employees among the new generation overseas returnees. However, more than 78% entrepreneurs of the new generation overseas returnees face serious difficulties, and there are great variations in the entrepreneurial bugs. For example, the item Your business is a massive layoffs has the lowest score, only 1.54 points; and the item The costs of your product or service continue to rise has the highest points, i.e. 4.28 points. Regression analysis shows that the main contributing factors include gender disparities and specialty differences in individual traits, inadequate entrepreneurial preparation, deficient entrepreneurial resources especially social capital, and imperfect and exclusive retention policy. In order to encourage the new generation overseas returnees to start businesses, we should establish a “revolving door” system to bring in more talents of new generation overseas returnees, formulate preferential entrepreneurship policies, build a entrepreneurial platform and financing dynamics for new generation overseas returnees.

Key words: new generation overseas returnees, entrepreneurship, resources, retention policy