Journal of East China Normal University(Educational Sciences) ›› 2023, Vol. 41 ›› Issue (1): 98-112.doi: 10.16382/j.cnki.1000-5560.2023.01.009

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Enterprises’ Participation in Modern Apprenticeship: Research on the Relationship between Motivation, Behavior and Non-monetary Benefits

Yunfang Ran1, Weiping Shi2   

  1. 1. School of Education, Soochow University, Suzhou 215123, Jiangsu, China
    2. Faculty of Education, East China Normal University, Shanghai 200062, China
  • Accepted:2022-04-17 Online:2023-01-01 Published:2022-12-29

Abstract:

The paper investigates the first batch of modern apprenticeship pilot city and vocational school carried out by the Ministry of Education in Zhejiang Province. Based on structured interviews with 89 enterprises, 103 questionnaires were obtained, which determined the enterprises’ motivation, behavior and non-monetary benefit for participating in modern apprenticeship. A structural equation of “motivation-behavior-non-monetary benefit” model is constructed and verified by the empirical data. The logical relationship and influence mechanism between motivation, behavior and non-monetary benefit is analyzed. The results show that motivation has a significant positive impact on behavior and non-monetary benefit, but behavior has no significant effect on non-monetary benefit, and the mediating effect of behavior from motivation to non-monetary benefit is not obvious. The vocational school and enterprise should unblock information channels, improve motivational matching, and promote school-enterprise resource sharing. The government should guarantee the benefits of enterprises by formulating targeted policies to enhance their dominant position. Vocational schools and enterprises should improve the cooperation mechanism, regulate the communication, and improve the quality of apprenticeship training. Also, they should build an exchange platform to strengthen the exchange between master and apprentice, and form a cooperative apprenticeship training mechanism.

Key words: enterprise, modern apprenticeship, motivation, behavior, non-monetary benefit